‘Jung Yonghwa’s Bag Hug‘ is an interactive campaign based on the concept of having a sweet date with the dandy idol. The story begins when the viewer gets invited to his house, and receives the opportunity to enjoy some fun times with the popular star.
In the ‘Bag Hug’ campaign, the viewer can select a certain HAZZYS bag to receive as a gift, listen to the piano played by Yonghwa, and even get to see his bedroom.
In addition, a track titled “IMAGINE” from CNBLUE’s first album (set to be released in the coming weeks) is used in the CF, raising many fans’ anticipation for the unique interactive campaign.
‘Jung Yonghwa’s Bag Hug’ CF can be linked to Twitter, Facebook, and other SNS services, so that anyone could enjoy a romantic date with the handsome idol.
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